I'm using a qmake project to generate a VS2005 WinCE project file. By default, qmake sets up the project to deploy the application to the "Program Files" directory on the WinCE emulator/device. Is there a way to specify where the app/libs should be deployed on the target WinCE device within the qmake project file?

I've looked at the DESTDIR variable and a few others that seem to be pointing me in the right direction, but I'm having trouble understanding the documentation and my experiments have failed. If anyone has a working example or can offer some help I'd appreciate it.